

Reddit thrives on anonymity, but its kept in check by transparency. The first thing you need to understand is that Reddit thrives on anonymity, but it's kept in check by transparency. Once you get past the complicated-looking interface, understand the basics of how “sharing” works on the platform, and get to know its nuances, Reddit can add a lot of value to your life and-despite being generally averse to marketing-to your business. This subreddit isn’t even among the top 100 weirdest things you’ll find on Reddit. There is a subreddit for (almost) everything-from r/Fitness for exercise and nutrition enthusiasts to r/CatsStandingUp which is literally just a bunch of pictures of cats … standing up. Reddit is also where a lot of viral content gets early traction, where celebrities and interesting people open up and tell the world to “ask me anything,” and people come together to talk about every topic under the sun. With 52 million daily active users and a $10 billion valuation, Reddit is the 16th most popular social media platform and considers itself “the front page of the internet.”
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So in a way, Snoo-Reddit’s iconic alien pictured in this post’s header-is a fitting mascot for this strange, wildly popular community-based website.īut there are plenty of reasons to put some time into learning how to use Reddit. Reddit is an entirely different world compared to TikTok, Instagram, Twitter or wherever else you might spend your time online.

Reddit is a website with two reputations.įor Redditors (as its users are called), it's a good way to keep your finger on the pulse of the internet, participate in open discussions around shared interests, get answers from highly engaged niche communities, and, of course, perpetuate memes.įor outsiders who haven’t learned how to use Reddit, though, it might seem like a haven for snark and sarcasm, where anonymity runs rampant and users commit to weird inside jokes and try to one-up each other for upvotes.
